H&M in collaboration with Fashion Workshop by Vicky Kaya organized an amazing party for the launch of the new Spring/ Summer 2015 Studio collection, inspired by the sun and the relaxed life of Miami and Palm Springs.
Photos: Nastazia Arapoglou
On 11 of March was held a glamorous fully-crowed exclusive fashion party at the H&M’s flagship store, downtown Athens. The band “My Drunken Haze” and dj sets of Laternative covered the event with their unique rhythmic music while the attendees were staring at the collection’s wonderful designs and summer fabrics. The store was fulfilled with colorful clothes, shoes and accessories, an ideal combination of prints and sporting influences for relaxing moments throughout the season.
Highlight of the night was the students of Fashion Design froma Fashion Workshop , Creation and Styling who performed a stylistically influenced by the romantic 70’s live act with models, taking us mentally in the historic neighborhood Rue Lepic in Marais,Paris.
While the guests were enjoying the live performance of the band they had the opportunity to ask and accept the stylistic suggestions from the team for Spring 2015, under the artistic direction of Genevieve Majari, the director of the Fashion Workshop by Vicky Kaya.
On the other hand, the students of Advanced Fashion Management department were in charge of the proper coordination of the event. It was such a pleasure to ho-host this fabulous event with H&M and definitely a day for us to remember!!!