New Addiction in Town: Instagram

Text: Jenny Sireac


Instagram, one word, many addicts. There is a huge instagramania going on and everybody wants to be involved -otherwise they are not cool anymore. Even huge and famous fashion houses have an instagram account, like Burberry, Balenciaga, Prada, Louis Vuitton and Alexander McQueen. Top models have, also, an account, or stylists, fashion icons, singers etc. We are living in a social media era and the fashion people knows it well, so they do everything they can to stay at the front row of the evolution. Because if you do something, you’d better do it first, be the leader and not the follower. And the fashion accounts on the instagram have millions of followers!