New Boss for Saint Laurent

There’s a new “kid” in the block of the fashion label

Text: Danae Terzakou


From Italy to France, the ex-CEO of Bottega Veneta, Francesca Belletini is to be moved at Saint Laurent -both brands owned by Kering. Signora Belletini’s reign as a CEO is to commence on September 1st and she will manage mechanizing, visual display and communications. She will succeed Paul Deneve, current chief executive of Saint Laurent, who after two years in such fashion label decided to take over the technology industry –rumors has it that he will collaborate with Apple. But along with the new-comer, Hedi Slimane, creative director of the brand, gained an additional  role as a supervisor of all strategic plans -as revealed by Kering.